archiveCustomer Experience

While life insurance coverage was once one of several Americans' most significant financial assets, a number of changes-economic, social and cultural-have caused it to become a lower priority. Customers’ top two reasons: that life insurance is too expensive, and that they produce other financial priorities. Given the problem of acquiring...

The insurance industry is getting “Amazoned.” The term dates back towards the late 1990s and early 2000s, as the online retailer's friendly interface, including the ability to buy with one click, made consumers wonder why their experiences with other companies were so much more cumbersome. Retailers were the first one...

Environmental: Reshaping Catastrophe Risks and Insured Values Catastrophe losses have soared because the 1970s. While 2021 had the biggest quantity of events during the period of the past 30 years, losses and fatalities were actually substandard. Globally, using technology, accessibility to data and ability to discover and react to disaster...

When developing for any multi-channel experience, it's essential to do lots of A/B testing - changing one variable at a time for any sample of customers, seeing how they react and incorporating those changes that leave better results. You'll want to actually watch people to observe how they navigate a...

To see how important it is to provide a seamless, multi-channel experience that will captivate customers, take a look at our experience with a large North American property and casualty company. Revenue was falling. Too many customers were leaving. Customer support and also the overall customer experience were lacking. Antiquated...

From the outcome of analytics, digitization and more exacting customer expectations to the disruptive effect of regulation, geopolitical instability and two-speed global economic growth, the insurance marketplace will look very different in 2021. Using the industry at a tipping point, the future is associated with businesses that can make feeling...

Forward-thinking insurance companies are leveraging technology to enhance customer experience and differentiate themselves in the competition. Listed here are the top five insurance apps you should download today, to assist with tasks which range from developing a home inventory to enhancing your ability to drive. Home Gallery App Cost: Free...

How can a company liberate itself from the death spiral of product commoditization? Competing on price is generally a losing proposition-and a stressful method to run a business. But when a market matures and customers start focusing on price, what is a business to do? The answer, as counterintuitive as...

If you’re within the insurance industry, you already know why the main topic of improving the customer experience is really important. Although insurance coverage is a complex business not so easily entered by “outsiders,” as technology becomes more intuitive and simplified, barriers that once protected insurance externally competition have started...

There has been a lot of frustration within the insurance industry from both people who sell it and people who require it. Both camps are suffering financially, and both can perform better when they meet up on vital insurance protection, however they cannot seem to hook up without jumping through...